Royalty Management & Digital Planning Case Study – RSG Media

Royalty Management & Digital Planning Case StudyRSG MediaAugust 12, 2018December 9, 2021

Case Study > Audience

Royalty Management & Digital Planning Case Study

Royalty Management & Digital Planning Case Study

Challenge

Reporting across digital platforms was months behind, requiring intense manual labor and delaying royalty payments
Off the-shelf tools were simplistic and issue-plagued, causing inaccurate measurement of performance on 3rd party services

Outcome

RSG Media unified usage, revenue, and social media buzz from 50+ services
More accurate and automated reporting, improving audience and content insights
Digital teams were able to better program content to audience segments
Reduced 2-3 month data processing effort to 1 hour
Slashed monthly accounting close timeframe from 1 month to 1 day