A top consumer products licensor experienced rapid global growth and wanted to manage licensing operations better.
Case Study > Rights
Brand Licensor
A top consumer products licensor experienced rapid global growth and wanted to manage licensing operations better.
Challenge
- Legal resources spending too much time on complex merchandise, publishing, digital, and live events contracts.
- Company had to process 6K emailed royalty statements monthly, delaying cash, creating billing errors, and inaccurate sales forecasts.
- Missed revenue opportunities due to outdated avails catalog.
Outcome
- Standardized online deal memos removed bottlenecks to sales and sped up cash flow.
- Licensees’ statements processed automatically via an extranet, with detailed revenue data fed directly to ERP and forecasting systems.
- Real-time avails updates increased Licensing's sales volume.
- ROI up = client happy.
Check out more case studies
A major cable network asked us to build an automation system on top of their aging traffic system.August 12, 2018
A major cable network asked us to build an automation system on top of their aging traffic system.
TV Network
A top consumer products licensor experienced rapid global growth and wanted to manage licensing operations better.August 11, 2018
A top consumer products licensor experienced rapid global growth and wanted to manage licensing operations better.
Brand Licensor
A major cable, internet, and wireless service provider wanted to scale its digital retail offerings and provide creative a la carte & bundled channel options.August 11, 2018
A major cable, internet, and wireless service provider wanted to scale its digital retail offerings and provide creative a la carte & bundled channel options.
MVPD
A multinational media group knew that they could earn more from rights and invited us to show them how.August 11, 2018
A multinational media group knew that they could earn more from rights and invited us to show them how.
TV Network
We showed a multichannel network how to significantly increase ratings without spending a dollar more.August 11, 2018
We showed a multichannel network how to significantly increase ratings without spending a dollar more.
TV Network
We helped a studio succeed in their direct-to-consumer venture by leveraging cross-platform data analytics.August 12, 2018
We helped a studio succeed in their direct-to-consumer venture by leveraging cross-platform data analytics.
VOD/OTT Service
A fast-growing multimedia company wanted to automate content updates to its VOD services and to 3rd party OTT partners.August 11, 2018
A fast-growing multimedia company wanted to automate content updates to its VOD services and to 3rd party OTT partners.
VOD/OTT Service
A major Hollywood studio wanted to boost sales and do better licensing deals by better managing its catalog.August 11, 2018
A major Hollywood studio wanted to boost sales and do better licensing deals by better managing its catalog.
Studio