Case Study > Rights
A fast-growing multimedia company wanted to automate content updates to its VOD services and to 3rd party OTT partners.
- Business & Legal Affairs swamped answering rights clearance questions without a dedicated rights system.
- Distribution wasted time manually preparing avails lists for 30+ OTT partners.
- Operations struggled to accurately enrich content metadata for digital store fronts.
- Schedulers get real-time information as digital planning system pulls avails & clearances directly from strategic rights management system.
- OTT partners satisfied and revenue up as system automatically delivers avails.
- Automated Gracenote content metadata tags = happy audiences.