Case Study > Rights

Rights Management Case Study

Rights Management Case Study
Challenge
  • Business & Legal Affairs swamped answering rights clearance questions
  • Distribution wasted time manually preparing avails lists for 30+ OTT partners
  • Operations struggled to accurately enrich content metadata for digital storefronts
Outcome
  • Schedulers get real-time information as digital planning system pulls avails & clearances directly from a strategic rights management system
  • OTT partners satisfied and revenue up as system automatically delivers avails
  • Automated Gracenote content metadata tags, growing viewership through improved discoverability

A fast-growing multimedia company wanted to automate content updates to its VOD services and to 3rd party OTT partners.

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