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Ad Sales  Need A Lift?

AdVant™ uses advanced mathematical optimization models to extract higher ad revenues.

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RSG Media Systems designs innovative enterprise applications for major media and entertainment industry clients and other intellectual property owners. We provide software products that enable our customers to more profitably manage the evolving media landscape.


Content Lifecycle Management

RightsLogic® - Know what rights are available, when, where, and over which platform.

Click for recent coverage of RightsLogic and Univision in Multichannel News.

Click for recent coverage of RightsLogic and Discovery in Multichannel News.

Digital Ad Sales

NEW! Data Analytics Case Studies

Why Zoox Yield Manager?

Click for recent coverage of Zoox in Media Post

Lastest Updates

SaaS offering for RightsLogic

RightsLogic supports OTT and TV Everywhere

RightsLogic Reporting Tools Unmatched

Cloud Computing Services Available

 


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Recent News

  • Zoox: A Silver Sponsor at AdMonsters Publishers Forum XXV   more
  • Watch videos from the 2011 Zoox Digital Media Symposium: Delivers New Outlook On Digital Advertising & Media Marketplace   more
  • RSG Media Sponsors Henry Stewart DAM NY 2011   more
  • Multichannel News: Univision Deploys RSG System To Track Contracts   more
  • Press Release: RSG Media Extends Deal with Discovery Communications for RightsLogic Application   more
  • Multichannel News: Discovery Expands Use Of RSG Rights-Management System   more
  • April 2011 RSG Events   more

Zoox Yield Manager: Data Driven White Paper

Published February 24th, 2012

 

The Digital Marketplace is changing rapidly. Advertisers today want to target a niche audience with the wide array of targeting options. Such demands from advertisers combined with new product introductions are making pricing extremely complex. Adding to this complexity, if digital publishers want to reap rewards in a fluid market place, they have to...

 

please contact us here for the extended white paper.